Personalised care is often presented as a technical adjustment — tailoring the response to each person’s needs. It is not, however, confined to that level: it involves a review of the principles, roles and organisational structures that underpin social services, the basis of which is rooted in a human rights approach.
In line with this approach, those receiving care are no longer viewed as individuals with needs that the system meets, but are instead recognised as individuals with rights.
.png)